Blanchardstown is arranged in rings. In the middle is the Centre, one of the biggest shopping centres in the country, with the retail parks, the cinema and the arts centre around it and the N3 and the M50 meeting beside it. Just south is the old village on the Tolka, with Main Street and Church Avenue and the pubs and shops that were Blanchardstown before the Centre existed. Then the estates in every direction: Corduff, Mulhuddart, Tyrrelstown, Coolmine, Castleknock to the east, Clonsilla and Ongar to the west. Connolly Hospital and the TU Dublin campus are in the mix, and the business parks at Ballycoolin, Rosemount and Damastown hold some very large employers. Website design in Blanchardstown has to pick a ring and speak to it. We are based in Dublin and we meet owners anywhere in Dublin 15 in person.
A catchment that reaches three counties
The Centre pulls people from Meath and Kildare as well as the whole north west of the city, and that is the first thing to understand about business here. A business beside the Centre is found by “near me” searches from people who have never heard of Corduff, so the pin and the directions have to work for a stranger. A business in the village or the estates is found by locals searching their own area name: Mulhuddart, Tyrrelstown, Coolmine, Clonsilla, Castleknock, “Dublin 15”, “D15”.
So we set the page and the Google Business Profile up for the ring you are in. A creche in Tyrrelstown is a Tyrrelstown creche first and a Blanchardstown one second. A gym at the retail park is a Blanchardstown gym with a car park and directions by bus and by the N3 junction, because there is no Luas or train at the Centre itself and the nearest stations are Coolmine and Castleknock. A salon in the village is a Blanchardstown village salon, with the walk from the Centre described.
Young families and everything they need
Dublin 15 has one of the youngest populations in the country and a great many families who arrived in the last fifteen years. They need creches and childminders, GP and dental practices, pharmacies, after-school clubs, swimming lessons, birthday party people, takeaways, hair and beauty, gyms, driving instructors, and trades for houses that are now old enough to need a new boiler or a kitchen. The local Facebook groups matter, the WhatsApp groups for each estate matter more, and Google Maps settles it.
The hospital, the campus and the parks
Connolly Hospital brings staff and visitors looking for a cafe, a pharmacy, a taxi, a room to rent. The TU Dublin campus brings students looking for cheap food, a barber, a gym and a part-time job. The business parks bring thousands of workers at lunch and after work, and the businesses that serve them, sandwich bars, valeters, printers, IT support, office cleaners, are mostly business-to-business and mostly invisible online. For them a page with the services, the areas and a quote form is the difference between being found by the office manager who searched “office cleaning Dublin 15” and not.
Who still runs on a Facebook page
Plenty. Nail and lash technicians working from home in Mulhuddart and Tyrrelstown, cake makers, kids’ party entertainers, mobile hairdressers, personal trainers, cleaners, men with vans. The gap is every person who searched on Google or asked ChatGPT instead of asking the group. A one page site with the services, a few prices, the area and a WhatsApp button closes the gap and leaves the Facebook page exactly as it was.
Plans and prices
Essentials is €499 to set up and €50 a month for the site, hosting, a .ie domain in your name, a verified Google Business Profile and a self-edit page. Complete is €1,499 and €100 a month and adds bookings with deposits, payments, review requests, a managed Google listing and live chat. Both are set out on pricing, and the pages for creches and beauty salons go into what each kind of business needs.