Most electrical jobs begin with a small question. Can you fit an extra socket in the kitchen. Why does the trip keep going. How much is an EV charger. Can you do the cert for the house sale. The person asking is checking that you are Safe Electric registered, that you take small jobs and not only rewires, that you cover their area, and that there is a way to send a photo of the fuse board and get a straight answer. Websites for electricians in Dublin earn the call by answering those plainly and by putting the registration where it can be seen.
Small jobs, big jobs and the paperwork
The small jobs are the volume: sockets, light fittings, an electric shower, an extractor fan, smoke alarms, an outside light with a sensor. The big jobs are the money: rewires, fuse board upgrades, EV chargers, the electrics for an attic conversion or an extension. The paperwork is what people ring about later: the completion certificate for the work, which only a registered electrical contractor can issue, and the inspection report a landlord or a solicitor asks for.
Each of those gets its own short page on the site, in plain words, with photos and a “from” price where you are happy to give one. Someone searching “EV charger installation” and the name of their suburb lands on the EV page, sees the grant mentioned, sees three chargers you have fitted, and sends you a photo of their driveway.
The quote that takes two minutes
An electrician cannot price a rewire from a text, but most of the day’s enquiries are not rewires. The enquiry form asks what the job is, where it is, and for a photo of the board or the room, and sends it to your email and your WhatsApp. You look at it between jobs and reply with a price or a time to call out. The customer has not had to catch you on the phone while you are in an attic, and you have not had to drive across the city to look at a socket.
Where the phone rings from
The Google card, mostly. It is set up as a service area business covering the parts of Dublin you work in, with the address hidden if you work from home, the categories right, your hours including whether you take evening calls, and a set of photos. Reviews matter here more than in most trades, because what people write about electricians is “tidy, on time, explained it, cleaned up”, and that is what the next person is looking for. The plain version of all this is in what local SEO is, and the reason a trade that travels often does not show on the map is in how to get your business on Google Maps.
What to photograph: a fuse board after you have finished it, labelled and tidy. An EV charger on a wall. Downlights in a finished kitchen. The before and after of a scorched board is legitimate and persuasive. The van. Yourself, in work clothes, at a job.
The electrician’s calendar
The clocks going back bring outdoor and security lights. Storms bring tripping boards and the calls that come with them. December brings outside sockets and people who have discovered the extension lead through the window is not a plan. New registration plates in January and July bring EV chargers. Spring and summer bring house sales and the certificates they need. Landlords come all year. The edit page lets you post “booked out until the 15th” or “taking EV charger bookings for March” from your phone.
What to have ready for us
The list of jobs you do, with “from” prices if you want them shown, your Safe Electric registration number, a line on insurance, the areas you cover, your hours and what you do about emergencies, twenty photos, and the number that should ring. If you specialise, say in EV chargers or commercial work, tell us and the site leads with it.
Plan and price
The phone is the business, so Essentials at €499 to set up and €50 a month is the right start: the site, the .ie domain in your name, the Google listing, the buttons, the form and a report each month showing the calls it produced. Complete at €1,499 and €100 a month suits an electrician who wants Google Ads on “electrician near me” searches, booked slots for planned work such as board upgrades, and a review request sent after every job. The comparison is on the pricing page. Plumbers face the same choices with water instead of wires, and that page is websites for plumbers.