A parent going back to work searches “creche near me”, “montessori” with the name of the area, or “ECCE places September”, and checks the same handful of things before ringing anyone: is there a baby room place, what time do you open and when is the last collection, what the weekly fee is and whether the NCS subsidy comes off it, are you registered with Tusla, and what the rooms and the garden actually look like. Websites for creches and montessoris in Dublin have one job: answer those before the phone rings, because nobody in a hallway full of buggies at ten past eight can answer it.
We build, host and run the page. You run the rooms.
What a parent checks before they ring
The age groups you take and the room each belongs to: baby room, wobblers, toddlers, pre-school or montessori. Whether each is full day, part time or sessional, and which rooms have a place now or in September. A parent whose maternity leave ends in March is not interested in a September place, and the page should let them see that without a phone call.
Hours, including the collection cut-off and what happens at ten past six. Fees as weekly bands by room and by days attended, with the deposit, the registration fee and the ECCE and NCS position stated plainly. Parents already know these schemes exist, so a page that explains how they apply in your service reads as straight dealing rather than small print.
Tusla registration, named, with your most recent inspection report linked. Parents look it up anyway. Linking it yourself says you have nothing to hide.
September is decided in spring
ECCE enrolment for September fills in the spring, the waiting list for the baby room fills all year as leave ends, and January brings a second smaller wave of parents who changed jobs. The page carries a line per room, “two places from September” or “waiting list only”, that you change yourself from a private edit page in your email, so a parent on a Sunday night sees the truth rather than ringing on Monday to be told there is nothing.
Closure dates do the same work. Christmas week, the bank holidays, the August week if you take one, the staff training day: on the page, where parents look, instead of a note on the door.
Photograph rooms, not faces
Photograph each room empty, in daylight, set up as it is at nine o’clock: the cots, the montessori shelves, the art table, the garden and what is in it, the sleep room, the kitchen and this week’s menu, the front door and where buggies go. Photograph the staff if they are happy to be shown, with a line each on their qualification and how long they have been with you. Children appear only where a parent has signed consent, and the page works perfectly well with none at all. Stock photographs of laughing toddlers are spotted instantly and trusted never.
The same questions, answered once
“Do you have a baby room place?”, “What are the fees?”, “Do you do ECCE?”, “Are you open in August?” arrive by phone, Facebook message, email and at the door, usually mid-nappy. The enquiry form asks the child’s date of birth, the start month wanted, the days and the room, and lands in your email and your WhatsApp, so you answer at nap time with the answer already half written. A vacancies page carries the positions you have open, the qualification needed and the hours, and saves you paying a jobs board each time someone leaves.
A childminder’s page is a smaller, more personal thing and we have written about it separately on websites for childminders.
What we need from the manager
The rooms and the age range of each, the fee bands and what the deposit is, your hours and closure dates, the ECCE and NCS details as you explain them to parents, your Tusla registration details, the policies you want shown, staff names and qualifications if you want them on the page, and the photographs above. Children’s details and parents’ contact details are personal data, so the enquiry form and the privacy notice are set up with that in mind; the plain version is in GDPR and cookies for small business websites in Ireland. Ten minutes on the phone or at the door after six covers the rest.
Plan and price
A creche fills from a waiting list, so Essentials at €499 to set up and €50 a month is usually right: the site, the .ie domain in your name, the Google listing done properly and the enquiry form. The Google listing matters more than people expect for a creche, because the map result with the right hours and real photos is what a parent sees first; we have written up how to set up a Google Business Profile in Ireland if you want to see what goes into it. Complete suits a larger service that wants viewings booked into a calendar and a chat box answering the baby room question at ten at night. Both plans are compared on the pricing page.