A homeowner with a dark kitchen and a long back garden searches “architect for house extension Dublin”, “do I need an architect for an extension” or “RIAI architect” with the name of the area, and looks at your site the way they would look at a house: for the feel of it, and then for the facts. Have you done houses like theirs, a red brick terrace or a 1970s semi? What will your fees be and how are they worked out? Does the extension even need planning permission, and how long does all of it take? Are you a registered architect? Websites for architects in Dublin are judged on the work first and the clarity of the process second, and many fall down on the second.
Show the work the way a client reads it
A client reads a project as a story: what the house was, what the owners wanted, what got in the way, and what it became. Each project gets a page with that story in a few paragraphs, the plan before and after, and finished photographs taken in daylight by someone who knows how to photograph a room. Hero shots alone do not do it; the client wants to see where the old wall was. Group the projects by what the client is searching for, extension, full renovation, new house, protected structure, small commercial, so a terrace owner sees terraces first.
Explain the stages, plainly
Most clients have never done this before and the fear of the unknown is what stops them ringing. A page that walks through the stages in plain language does more than any list of awards. The first visit and what you look at. The sketch design and how many rounds of it. Whether planning permission is needed at all, and if it is, what the application involves and the fact that the timeline belongs to the council, not to you. Detailed design, the tender to builders, and what you do on site during the build. Who certifies what under building control, and where the engineer, the BER assessor and the surveyor come in. None of it promises a result. All of it tells the client you have done this many times before.
How fees are worked out
Clients do not expect a price on the page. They do expect to understand how the price arises: a percentage of the construction cost, a fixed fee per stage, or an hourly rate for the early advice, and what is included at each stage. Say which you use and why. Say what is not in your fee, such as the planning application fee, the engineer, the surveys and the assessor, so nobody is surprised in month three. Say what a first visit costs, if anything.
The title and the register
“Architect” is a protected title in Ireland, and a client who has read that much wants to see your registration with the RIAI stated plainly, your professional indemnity insurance held, and the names and faces of the people who will come to the house. A photograph of the studio, the Eircode and the hours. That is the whole of the trust section, and it should be short.
Instagram does one job, the site does the other
Many practices post the finished work on Instagram and it does well there. What Instagram cannot carry is the process page, the fee explanation, the enquiry form and the structured data that lets Google and the AI answer tools understand what you do and where. The site links to the account, the account links back, and each does its job. The longer version is in do you need a website if you have Instagram.
Found for the extension in the area
The search is “architect” plus a project type plus a place. Pages for the project types you want more of, the Google Business Profile set up with the studio’s address and the right categories, and consistent details everywhere are how a practice is found for them. We explain the mechanics in what local SEO is, and we do not promise positions; we do the work and report each month.
What we need from the practice
Six to ten projects with the story, plans and finished photographs for each, your stages as you describe them to a client, how your fees work, your RIAI registration details, the team, the studio details, and an hour with the principal. If the photographs are not up to the work, photography is an add-on we quote for first. Interior designers often share the same clients a stage later, and their page is at websites for interior designers.
Plan and price
A practice that wants the work shown properly, the process explained and the enquiry taken is right on Essentials at €499 to set up and €50 a month. Complete at €1,499 and €100 a month adds pages for project types and areas added monthly, first visits booked into a calendar and email on the practice’s domain. Both are set out on the pricing page, excluding VAT, with no contract.