Two very different people search for websites for IT support and computer repair in Dublin. One is a student whose laptop screen cracked the week before an assignment is due, standing outside your shop at ten past six wondering if you open Saturday and whether you do Macs. The other is an office manager whose email has been down since nine, who has been told by the boss to “find someone”, and who wants to know how fast you answer the phone and what a monthly contract covers. Your site has to serve both without making either feel they are in the wrong place.
We build and run that site, the Google listing and the chat box that handles the routine questions, and we send you the numbers monthly. You fix the machines.
Two customers, two front doors
The repair customer wants a price, a turnaround and a yes or no on their machine. The business customer wants to know you will still be there in three years and that you will answer when the server dies. Put them on separate pages from the home page: “Repairs” and “IT support for business”, each written for its reader.
The repairs page carries from-prices for the jobs that come in every week: laptop and MacBook screens, batteries, SSD upgrades, data recovery from a dead drive, virus and malware removal, a slow machine made usable again. Say the diagnostic fee and whether it comes off the repair, whether you offer no fix no fee, your turnaround, what you will not touch and which makes you work on. “Do you fix Macs” is a question every IT shop gets asked, and the page should answer it in the first screen.
What the office manager checks
Business IT is bought on response times. State yours plainly: how quickly you acknowledge, how quickly someone is working on it remotely, when you come on site, and what happens outside hours. List what a support contract covers and what is billed separately. Mention the systems you support, Microsoft 365, Google Workspace, backups, antivirus, the printers nobody else will look at.
Business clients also want to know you take data seriously, because you will have the keys to theirs. A plain privacy notice and a sentence on how you handle client data is expected, and the basics are in GDPR and cookies for small business websites in Ireland. Quotes to these clients should come from an address on your own domain. An IT company writing from a free email account is a hard sell.
If phone screens are part of what you do, say so. The phone repair shops page covers how that trade sells online, and a lot of it overlaps with yours.
The questions you answer ten times a day
An IT shop’s phone rings most when both hands are inside a machine. “How much is a screen for a Lenovo.” “Is mine ready.” “Do you do data recovery.” “Can you come to the office today.” The chat box on the site answers from your own price list and turnaround, and hands anything it cannot answer to your WhatsApp with the conversation attached. It does not invent prices and it does not promise a Tuesday you cannot do.
The enquiry form for business clients asks the questions you would ask on the first call: how many users, what they run, whether there is a server or everything is in the cloud, what went wrong last time.
Back to college, year end and the Tuesday the server dies
Consumer repair has a shape to its year. Late August and September bring students with laptops that did not survive the summer, January brings the Christmas presents that need setting up and the old machines they replaced, and exam time brings panic. Business IT follows the financial calendar: year end, audits, a new hire who needs a laptop on Monday, and the unplanned Tuesday when a scam email gets through and everything stops. A line about emergency callouts and how to reach you when it is urgent is worth more than any paragraph about your values.
Reviews from the person whose photos you saved
Repair customers are the easiest people in the world to get a review from, because you have just rescued something they thought was gone. One text after collection with a direct link to your Google review box, and the reviews build. When the occasional bad one lands, usually about a part that took longer than promised, the reply matters more than the review, and we help you write it.
What we need from you
Your repair price list with from-prices and turnaround, the makes you work on, your business support services and response times, your hours including Saturdays, a handful of photos of the bench, the shop front and whoever is on the counter, and ten minutes on the phone or in the shop.
Plan and cost
Complete suits most IT shops, at €1,499 to set up and €100 a month, because the chat box, the review request and the business email each take a recurring annoyance off your plate. A one-person managed services outfit that gets its work from referrals can start on Essentials at €499 and €50 a month. The line-by-line comparison is on the pricing page.