Nobody wants to spend their evening searching for a cleaner, so they do it fast and they do it on a phone. “Cleaners Dublin”, “end of tenancy cleaning Dublin 8”, “house cleaner near me”. They want a price per hour or per job, whether you are insured, whether they get the same cleaner each week, and whether you can come this Thursday. Most websites for cleaners in Dublin manage the first of those and none of the rest. The ones that answer all four, and let the customer book without a phone call, pick up the regular that pays the mortgage.
We run the site, the Google listing, the bookings and the payments. You and your team clean.
Three customers, three different questions
A cleaning business usually serves three kinds of people, and they read your page differently.
The regular wants to know who will be in their house. The same person each week, vetted, insured, employed by you rather than a stranger from an app. They want the price per hour, whether you bring products, and what happens if they are away.
The one-off wants a deep clean or an oven done before Christmas, or a post-renovation clean after the builders leave. They want a price for the job, a date, and a clear list of what you will and will not do.
The commercial customer, an office, a clinic, a shop, wants a quote, a schedule, and proof of insurance. They are not going to book a slot online; they want a form and a call back.
One page each, in plain words, with the booking button on the domestic pages and the enquiry form on the commercial one.
September and the end-of-tenancy rush
Cleaning has a calendar. The end of August and September bring the end-of-tenancy jobs: students, leases turning over, landlords who want the place spotless and a receipt to show the next tenant. Spring brings deep cleans. The weeks before Christmas fill up with ovens and once-a-year jobs, and January is quiet.
A site can be ready for each of those. A line at the top in August saying end-of-tenancy slots are open and the last week of the month is filling. A deposit on those bookings, because the ones that cancel on the day cost you a team’s whole morning. Both are built into the booking setup, and the deposit rules are yours to set. There is a longer piece on taking deposits online in Ireland if you want the detail.
Book it, pay for it, repeat it
This is the trade where online booking changes the owner’s week. A regular picks a day and a time once and the slot repeats. They get a reminder the day before. If they are away, they skip a week in the system rather than texting you at midnight. You see the week laid out by cleaner and by area, and the van is not sent to a house where nobody is home.
Payment goes the same way. Card, Apple Pay or Google Pay after the clean, or a deposit at booking for the big jobs, with the money landing in your account. No more “I’ll transfer it later” and no more chasing. And after each visit, a short text with a direct link to your Google reviews, so the people who are happy say so where new customers can see it.
Keys, products and the fine print people actually read
Cleaning customers read the small print because they are handing over a key. Say how keys are held and who has them. Say what you do with alarm codes. Say your cleaners are your own employees, Garda vetted if they are, insured, and trained on your checklist. Say whether you bring products and equipment or use what is in the house, and whether you will use a customer’s own products if they ask.
Then the checklist itself: what a standard clean includes, room by room, and what counts as an extra. It is the most read page on a cleaning site, and it ends most of the “is that included” calls before they start. If you also offer carpets or windows, the carpet cleaning and window cleaning pages explain how those sit alongside a house clean.
What we need from you
Your price per hour and your job prices by property size. Your standard clean checklist and your extras. The areas you cover and the days you are in each. Your insurance details. A few photos of the team and the van, and a before and after of a kitchen if you have one. Ten minutes, and we draft the rest.
Which plan
For a cleaning business with staff and repeat customers, Complete is the right fit: €1,499 to set up and €100 a month for the bookings, the payments and the review follow-up on top of the site. A sole trader with a full round who only wants to be found now and again is fine on Essentials. Both are laid out on the pricing page.